A\u00e9ropostale, Inc. (occasionally known as AERO) is an American shopping mall-based specialty retailer of casual apparel and accessories, principally targeting young adults through its A\u00e9ropostale stores. A\u00e9ropostale maintains control over its proprietary brands by designing, sourcing, marketing and selling all of its own merchandise. The company operates A\u00e9ropostale stores in the United States and the e-commerce site aeropostale.com. A\u00e9ropostale's licensees operate A\u00e9ropostale and P.S. from A\u00e9ropostale locations in the Middle East, Asia, Europe, and Latin America.\nThe first A\u00e9ropostale stores were opened in 1987 by R H Macy & Co. in Thousand Oaks, California; and Short Hills, New Jersey.